Have you ever considered the amount of money you spend each time you print invoices, brochures, letters, and pamphlets? Then you have to consider the ink, envelopes, packaging, and postage. Why not use electronic correspondence instead, such as email and websites?
Incidentally, U.S. Postal Service rates just increased again, which means rates have gone up nearly 24 percent since 2001.
Save the paper, ink, and postage, and send email with attachments to provide information and documents (PDFs). Use hyperlinks within emails to refer to pages on your company websites. Rather than mass marketing through snail mail, email marketing is more efficient and easier to track.